Soulja Boy is a savvy entrepreneur. Every so often, we read about what SB has his hands in: SBeezy Lights, Soulja Board-branded hoverboards, and an official Soulja Boy app that allows you to chat with him are just a few of his latest business ventures. Earlier today, he announced a lucrative deal for his ever-expanding brand.
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COMPLEX is a community of creators and curators, armed with the Internet, committed to surfacing and sharing the voices and conversations that define our new America. Our videos exemplify convergence culture, exploring topics that include music, sneakers, style, sports and pop culture through original shows and Complex News segments. Featuring your favorite celebrities, authoritative commentary, and a unique voice, our videos make culture pop.